Kaveh Shirdel

Senior Director UI/UX


Kaveh joined NIO in 2015 and is responsible for all aspects of HMI and associated interfaces. British creative talent, Kaveh brings a unique combination of design, engineering and digital media experience to the challenge of user interface and user experience at NIO.

For the past seven years, he has led interdisciplinary design teams focused on product innovation through digitalization and design. Before joining NIO’s new Design Centre Kaveh worked with Designit in Munich. Over his four years there he developed the UI/UX team into the core offering of the business, serving clients such as Huawei, Audi, Neusoft, BMW, Samsung Bosch and the Star Alliance Group. A graduate of the London College of Communications and University of the Arts, where he studied interactive media, he is now a visiting lecturer at Umea Institute of Design in Sweden.