„In Munich, we are presenting our future corporate vision, which goes beyond automotive mobility. In addition, we are presenting our roadmap to a carbon-neutral society, which is imperative given that the future of our planet is at stake,“ said Michael Cole, president and CEO Hyundai Motor Europe.
The strategy is based on three pillars:
„IAA MOBILITY is the perfect opportunity to present our global vision of climate neutrality. Hyundai Motor will consistently pursue the goal of climate neutrality and lead the way in developing holistic solutions,“ added Thomas Schemera, Global Chief Marketing Officer Hyundai Motor Company. "As a provider of smart mobility solutions, Hyundai also strives to provide energy solutions for the economy and society at large. Climate change will not be solved without joint efforts."
To this end, Hyundai is showcasing the full range of its electrified vehicle lineup and the latest solutions for green energy progress at IAA MOBILITY. Last year, Hyundai Motor unveiled its Hyundai IONIQ sub-brand, launched specifically for battery electric vehicles with 800-volt technology, signaling its commitment to the age of electrified mobility. The technological basis for pure electric models is the Electric Global platform. It is the result of years of research and development work and combines state-of-the-art technologies. This innovative platform enables Hyundai to bring its range of battery-powered models to market more quickly. The next model in the IONIQ sub-brand will be the Hyundai Ioniq 6, inspired by the Prophecy concept vehicle on display at IAA MOBILITY. Hyundai Motor will also unveil its groundbreaking robotaxi model based on the Hyundai Ioniq 5. Both on-site and digitally, visitors and interested parties will also be able to learn how Hyundai will use its battery and fuel cell technology in the future.
IAA visitors will find Hyundai Motor's booth in Hall A1 at the Summit, where the company will exhibit BEV concepts, an all-electric robot cab model and, in an artistic display, the hydrogen value chain through an installation of graphics and animations.
The Blue Lane is a nearly twelve-kilometer environmental driving lane as part of IAA MOBILITY 2021, where trade show visitors can test drive Hyundai's latest vehicle models, including battery-electric passenger car models such as the Hyundai IONIQ 5 and KONA electric, as well as the Hyundai NEXO fuel cell SUV. The Hyundai ELEC CITY Fuel Cell, a bus powered by hydrogen and fuel cells for local public transport, will also be on display in the Blue Lane.