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B2B Formats

Only those who are ready for change can play a role in shaping the future. We are definitely prepared, and we are already thinking of ways to transform the IAA. Are you ready? The stage is yours. Discover the new B2B formats Summit and Conference.

The IAA Mobility 2021 is as complex as mobility itself

Not only does the content appeal to every mobility enthusiast, but we also create in the halls of the Munich Trade Fair Center two unique formats – the Summit and the Conference – each with an entirely different focus and all kinds of new opportunities. The themes are staging at the Summit and the Conference are oriented to the needs of the press and B2B visitors. The target group of consumers is addressed with the B2C formats Open Space and Blue Lane.

Summit - Mobility meets Professionals

The Summit forms the core content of the IAA Mobility 2021. The motto of the IAA Mobility Summit is "Mobility meets Professionals". In addition to the classic rental of exhibition space, we also offer quite more formats such as press conferences, stage presentations and networking elements. The Summit is the perfect opportunity to present your company and make valuable contacts.

When it comes to world premieres, the eyes of the press, industry and target groups are focused on the IAA. The Summit provides the perfect stage for this, featuring various formats, of which the Summit page and the Further Formats page give an overview. The clear focus allows new synergies to be generated and valuable, high-quality contacts to be made. The new hall layout likewise stands for a mentality based on integration.


The IAA Mobility Conference is offering informative and participatory conference formats, making the broad range of topics tangible for all visitors. You can obtain more information here about our attractive participation opportunities, for example places in the IAA Academy masterclasses.

IAA Conference Brochure