The Blue Lane Road is one of the absolute highlights of the IAA formats and offers you the opportunity to present your products llive on the route between Summit and Open Space troughout the entire event.
The Blue Lane Road is one of the highlights of this-years IAA MOBILITY and offers you the opportunity to present your products live on a route between Summit and Open Space throughout the entire event.
⦁ The Blue Lane will be available (partly as an environmental lane) 24/7 from 06.09. – 12.09.2021
⦁ Usage of the Blue Lane by exhibitors vehicles is possible during the opening hours of the IAA MOBILITY
On the Blue Lane, visitors can test the latest innovations within real traffic by test and/ or shuttle drives. (…) The Blue Lane arrival as well as departure points are located at the visible and easily accessible parking lot 8 at the Summit. At the Open Space, the arrival and departure points are distributed over several locations (Arcisstraße, Galeriestraße, Apothekerhof, Wittelsbacher Platz, Max-Joseph-Platz). Further information can be found in the How to Blue Lane and FAQ.