https://www.iaa.de/en/iaa/news/automotive-infotainment-for-everyone/

Automotive Infotainment for everyone!

The special show CarMediaWorld at the IAA 2017 in Hall 4.0 gives visitors a chance to experience the whole range of connectivity, entertainment and comfort – available for retrofitting in used cars.

Today the main arguments for buying a car are not only its appearance, interior and engine size, but in particular the features offering comfort, infotainment and entertainment. Long gone are the days when the only way of reaching the driver was via roadside billboards or the car’s radio. The occupants have become part of the real and digital world. The overall trend is toward continual optimization of communication technologies and to feeding information and entertainment into the vehicle interior during the journey via the internet. At the same time, displays are improving in quality and size, and gesture/voice control is appearing on the dashboard. Yet these trends benefit not only the drivers of current and future models. Today millions of used vehicles can also quickly become connected without any problem and be retrofitted with entertainment and comfort systems.

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The IAA’s CarMediaWorld covering several hundred square meters in Hall 4.0 highlights numerous technological developments from innovative providers such as ACV, Axion, Kenwood/JVC, Pioneer and Audio Design. IAA visitors can find out about the many and varied options for retrofitting their cars: products for receiving DAB radio and connecting to apps, smartphones with inductive charging systems, the latest GPS devices, entertainment solutions for rear-seat passengers, and assistance systems for safe maneuvering, parking and efficient driving – the CarMediaWorld showcases practically everything that makes a journey even more interactive, more comfortable and more interesting. Complex on-board power supplies and the closed interiors of modern vehicles are no obstacle to the exhibitors at the CarMediaWorld. Vehicle-specific devices, adapters and accessories are available for mechanically and electrically integrating a wide range of products seamlessly into cars.

Experience the CarMediaWorld in Hall 4.0 from September 14 to 24, 2017, and discover the huge range of retrofits available in the fields of connectivity, entertainment and comfort for your car.