You are an exhibitor at the 67th IAA Commercial Vehicles.

You are cordially invited to obtain information about the IAA Commercial Vehicles online. Our “Exhibitors” section on provides up-to-date information and materials for your trade show presentation. Here you can also find information about traffic management and a wide range of downloads. From September 19, new press images are available from our Photo Library in the Press Room.

Yours truly,
Bernhard Mattes,
President of the German Association of the Automotive Industry (VDA)

The IAA is organised by:

Verband der Automobilindustrie e. V. (VDA)
Behrenstr. 35
D-10117 Berlin

Postal address:
PO BOX 80462
D-10004 Berlin

Phone: +49 30 897842-0
Fax: +49 30 897842-600

Always up-to-date

To help ensure the best possible preparations and a successful presentation at the IAA Commercial Vehicles 2018, we have information here for exhibitors about the latest offers and the most important background material.

To the news section

All the documents you need for your trade show presentation

No matter whether you are taking part at the IAA for the first time, or have already been an exhibitor in the past, here you can find and download all the necessary forms and brochures for participating at the trade show.


All dates at a glance

Starting immediately, you can download the schedule for the IAA Commercial Vehicles 2018 as an .ics calendar file, and add it to your personal calendar in Outlook, etc. This will keep you informed of all the important dates and times.

To the schedule

IAA Service Provider Directory for a perfect IAA presentation

The new IAA Service Provider Directory enables you to find quickly and easily suitable partners, product providers and service providers from areas such as catering, decoration, stand construction, stand personnel and many others besides. The excellent contacts on site and the large pool of established and experienced service partners can provide swift and efficient assistance whatever challenges you face.

Service Provider Directory

IAA review

In our archive you have full access to the internet pages from the previous IAA Cars 2017 and the IAA Commercial Vehicles 2016, and can browse through all the highlights and impressions.

To the archive

+ + + News for exhibitors + + +

10 euro voucher for mytaxi to the IAA 2018

With over 45,000 taxis, mytaxi is the leading app for ordering taxis in Europe. During the IAA, from September 20 to 27, new customers will receive a 10 euro voucher. Download the app during the offer period and enter IAA2018 as your code. When you pay for your first taxi journey using the app, you will have 10 euros of credit. Each voucher may be used once only.

The conditions of use are available here. You can find out how to redeem your voucher at

Exhibitor Service Center (ESC)

Whatever you need as an exhibitor, you'll find competent staff from the “Deutsche Messe” at the ESC on the fairgrounds to help you. Stop by or call if you need assistance.

Further information is available here.

Information for Exhibitors

Useful information from A to Z for all exhibitors and their staff.

IAA Communication Plus – Advertising possibilities for SME exhibitors incl. video production

Especially SME companies often face the challenge of getting noticed by the media during a trade fair. For this reason, the IAA Communication Plus package offers all exhibitors an innovative communication service to generate a lot of media attention during the course of the IAA. Position yourself and your products and add further value to your trade fair participation by taking advantage of our professional support.

Be it through video reports of your stand, a promotional video or our press services, you can now present your company and stand from their finest side.

More information can be found here.

IAA Key Visual 2018 is now available for download

IAA’s key visual „Driving tomorrow“ is now available free of charge for download in numerous formats for your exhibition communications. The format files are categorized according to application and intended purpose and can be used, e.g. for adverts, publications, invitations, websites, social media posts, apps, desktop background images, e-mail signatures, presentations, text documents, giveaways. The IAA key visual is protected by copyright and may not be changed in its graphic design and text elements. Please note the conditions of use in the download area and in the manual. Similarly, the reproduction of the key visual and the use of previous key visuals is not permitted. Furthermore, we would like to point out that a misleading leaning toward the official IAA presence of the German Association of the Automotive Industry (VDA Verband der Automobilindustrie), e.g. IAA website, IAA App, IAA publications and IAA social media channels, is not permitted in line with competition law.

Download IAA Key Visual 2018

Stand construction permit: Submission deadline July 2, 2018

Please remember to submit all required documents for stand construction permits to the VDA by July 2, 2018 via e-mail at the latest (

Detailed information can be found in the Organizational and Technical Regulations from page 9.

Technical supplementary sheets

In addition to the Organizational and Technical Regulations current technical supplementary sheets about different topics for stand planning are available for download from now on.

The Shop for exhibitors – Book additional services now

The Shop of Deutsche Messe AG offers all exhibitors a comprehensive range of services and products to make their IAA presentation even more successful.

Login now with your access data and simply choose your products and services.

To unlock your account for the first time, please use the activation code sent to you by Deutsche Messe AG.

More information here.

Your entry in the official IAA catalog and other trade show media

For both exhibitors and visitors, the IAA catalog and exhibitor directory are the most important communication medium before, during and after the fair. Benefit from a variety of options to present your company and your products with effectively placed ads and bookmarks in our trade show media – be it in the catalog, the exhibitor directory or on our IAA website.

Further information as well as order forms and pricing can be found here.

Become a New Mobility World LIVE Partner!

The most dynamic part of the IAA will showcase YOUR innovations – which could be complete vehicles, services, applications or individual features. Join us in shaping the program for this special, active focal point at the IAA Commercial Vehicles. Turn your ideas into an experience – maybe even a drivable one!

The following trailer (Impressionen der NMW LIVE 2016) offers a selection of highlights from the NMW LIVE in 2016. We will be happy to consult with you to determine how to best visualize your technologies and innovations and demonstrate them LIVE.

Please do not hesitate to contact us!

Contact: Katharina Pollück (

Advertising at the 67th IAA Commercial Vehicles 2018 in Hannover

Apart from sponsoring options, at the IAA Commercial Vehicles 2018 we also offer manifold advertising opportunities. In order to ensure that everyone has an equal chance, we publish these advertising opportunities.

More information can be found here.

For further questions or in case you are interested please contact:
Mrs. Bettina Heidemann
Phone: +49 30 897842-205

Present yourself at the New Mobility World (NMW 18)

The interdisciplinary platform NMW is directed towards innovators of the transport and mobility sector and specifically brings together the most important stakeholders from all the sectors who develop new solutions, technologies or products for the mobility of tomorrow.

Following the successful launch of the New Mobility World Logistics (NMWL) at the IAA 2016, we are happy to announce the NMW 18 with the three exciting event formats FORUM, EXPO, LIVE, and a comprehensive program. … more

Updated version of the Organizational and Technical Regulations 2018 available

To support you in the best way possible with the preparation of your trade show appearance, all important information for organization, planning, stand building, logistics and handling are summarized in the "Organizational and Technical Regulations".

It is the central reference book for all questions about organization and planning of the IAA.

Changes, as well as important notes and rules are specially marked in grey.

Please note the following points in particular:

  • information about the Press days on pages 5/6 and 14
  • different possibilities for the use of guest tickets on page 7
  • complements to the documents for the stand construction permit from page 10
  • changes in the services offered in the “Shop” by Deutsche Messe on page 12
  • changes in the labelling of fire extinguishers on page 25
  • information about the operation of exhibitors’ own WiFi networks from page 41
  • information about the use of pure display areas along the streets on the exhibition grounds on page 4

Please forward the regulations to the companies planning and building your stand.

"IAA Packages": Stand construction packages incl. stand structure, stand facilities and catering services (by request)

With the complete solutions "IAA Packages" VDA and Deutsche Messe AG offer everything you need in order to get the most out of your IAA-participation: An attractively designed stand including furniture, the basic stand facilities and if you wish catering services - all in one package.

This offer will help you to keep your pre- and in-fair admin workload to a minimum.

More information can be found here.

In the light of current events: Warning regarding untrustworthy publishers of exhibitors’ catalogs

The VDA does not cooperate with the organisations EXPO GUIDE S.C., Mulpor Company (International Fairs Directory), Inkasso GmbH or Premium Recovery AG.

The official IAA catalog is compiled on behalf of the VDA by Messe Frankfurt Medien und Service GmbH. Messe Frankfurt Medien und Service GmbH will contact the exhibitors by email from the end of April.
More information can be found here.

The IAA Commercial Vehicles is the world’s leading trade show for mobility in the field of commercial vehicles, transportation and logistics.

It is the platform where the most important and the most numerous world premieres are displayed – and a large proportion of them are exhibited by suppliers (2016: 72%). The IAA, unlike any other automotive trade show, demonstrates both high quality and quantity as it reflects the entire value-added chain. Traditionally, suppliers are by far the largest exhibitor group (nearly 50%).

  • The IAA: Leading trade show for international supply industry

    (Presentation & advertising options for suppliers)

  • IAA Commercial Vehicles 2018: Register now!

    From September 20 to 27, 2018 the IAA Commercial Vehicles takes place in Hannover. Secure your stand space now and use our online exhibitor registration form at

    We would like to invite you to be a part of the largest commercial vehicle exhibition – and to present yourself in an international setting! You will find all necessary information for the preparation of your trade fair appearance here.