Concept car combines the latest products for the European market
Driving tomorrow with sustainable innovations
SEKISUI CHEMICAL CO., LTD. presents new products for the European automotive industry: Color Carbon, Luminous / HUD interlayer films and thermal-management solutions for lithium-ion batteries and other automotive components are all built into the futuristic concept car.
Düsseldorf, 10.09.2019. SEKISUI wants its first appearance at the IAA to leave a lasting impression. The Japanese automotive supplier is represented by Masayuki Suda, CEO of SEKISUI CHEMICAL GmbH, the first SEKISUI company in Europe, founded in 1962. Today and throughout the show, Suda and experts from the SEKISUI Automotive & Transportation Business Strategy Department will be on hand to explain individual products such as Luminous PVB and the company’s new Color Carbon and talk through the benefits of each product. To assist, Suda will unveil SEKISUI’s striking concept car. The motto "driving tomorrow with sustainable innovations" is the perfect description, as the concept car is more than just an eye-catcher: it offers a visual expression of the SEKISUI brand values and showcases the product solutions the internationally successful Japanese company is bringing to the European automotive market. The futuristic car is on display at SEKISUI’s booth in Hall 9.0 Stand B02 alongside more detailed insights into the latest SEKISUI innovations integrated into it. Following the IAA, interested parties can experience the concept car in Helmond, Netherlands, where it will be available on the Automotive Campus until the second half of October 2019.
SEKISUI provides more designability & customization options
SEKISUI’s concept car incorporates several innovative products that enhance comfort and safety:
“We are sharing our vision of future mobility solutions,” says Masayuki Suda, summing up the thinking behind the IAA appearance. “And it centers around our concept car, which showcases the main innovations we can offer to car manufacturers and suppliers.”
About SEKISUI CHEMICAL Group
Headquartered in Japan, SEKISUI CHEMICAL CO., LTD. (TSE: 4204) and its subsidiaries make up the SEKISUI CHEMICAL Group. 26,000 employees in over 200 companies throughout 21 countries aim to contribute to improving the lives of the people of the world and the earth’s environment. Thanks to a history of innovation, dedication and a pioneering spirit, SEKISUI CHEMICAL now holds leading positions in its three diverse business divisions as well as top global market share in interlayer film, foam products, conductive particles and more.
Since its foundation in 1947, the SEKISUI CHEMICAL Group has dedicated itself to social and environmental contribution and is now an internationally recognized leader in sustainability and environmental initiatives, having recently been selected as one of the Global 100 most sustainable companies. SEKISUI CHEMICAL Group will continue to maintain a strong corporate presence for 100 years and beyond.
Press contact SEKISUI CHEMICAL:
Tel.: +49 221 828281-32