Darmstadt-born Kai Langer worked as a freelance graphic designer for record labels and design agencies before beginning his university studies in Transportation Design at HfG Pforzheim. Langer worked at various industrial design studios prior to his graduation as a designer in 2003. He joined the BMW Group as an exterior designer the same year. From 2009 he was part of the team assembled to create the BMW i products and brand. From 2013 to 2016, Langer headed up the BMW Group’s Advanced Design studio. He went to on oversee design projects for midsize BMW models. One of the early pioneers of BMW i design and the possessor of a progressive outlook and open mind, Kai Langer took over responsibility for design at BMW i on 1 July 2019.